Renee's Academic Realm\Proposal\Others

Time and costs savings in printing, distributing, etc. Other than the initial start-up costs, which can be rather heavy, there will not be much costs to bear in terms of printing, advertising, distributing, etc. At the same time, time is also saved because publishing on the web is a more direct process without having to go through middlemen like the printing companies.

E-Ridge can be profitable in the long run. As advertisers begin to place advertisements with E-Ridge (and this is likely to happen because of the homogeneous readership E-Ridge gets i.e. young adults), revenue will be generated. Over time, because of the costs savings mentioned above, together with the revenue from advertisers, E-Ridge would be profitable once it covers its initial start-up cost.

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